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Before designing the outside, I try to understand the inside.

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Creating a packaging is not as simple as it sounds. In fact, a packaging has to have a totally natural appearance. As if it had been created in the same time when the product it stores was created. But, of course, this is not how it happens. Inevitably what comes first is the product; the packaging comes later. All packaging designs begin with an idea, which is then represented in a 2D design and then adapted to a 3D structure. In addition to what has been decided about how the design should be adapted to the packaging, issues such as color, weight, shape, material, among others, also come into play.
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